Privacy Policy

Effective Date: January 1, 2025 | Last Updated: January 1, 2025

1️⃣ Introduction

Welcome to Lytride Technologies, Inc. ("Lytride," "we," "our," or "us"). We respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.lytride.com, use our Lytride Driver App, or engage with our advertising platform.

2️⃣ Information We Collect

We collect the following types of information to provide and improve our services:

A. Information You Provide

  • Contact details (name, email, phone number)
  • Business details (company name, address, ad preferences)
  • Payment or billing information (processed through secure third-party gateways)
  • Account credentials (username, password)
  • Communication and support messages

B. Automatically Collected Data

  • Device and browser type
  • IP address and geolocation (city-level)
  • Pages visited and time spent on the site
  • Referrals and campaign sources

C. Driver-Specific Data

For drivers using Lytride hardware:

  • GPS location (for ad targeting and earnings tracking)
  • Drive time and route zones
  • LED sign performance and connection logs

GPS data is used only for operational purposes and never sold or shared for unrelated marketing.

3️⃣ How We Use Your Information

We use your information to:

  • Operate and improve the Lytride platform
  • Match ads with relevant locations and vehicles
  • Process driver payouts and advertiser billing
  • Provide customer support
  • Communicate updates, offers, and service changes
  • Ensure security and fraud prevention
  • Comply with applicable laws and regulations

4️⃣ Sharing of Information

We do not sell your personal data. We may share limited information with:

  • Service providers (payment processors, analytics tools, hosting services)
  • Business partners (for zone or fleet management)
  • Law enforcement (if required by law or to protect user safety)

All partners are contractually bound to safeguard your information.

5️⃣ Cookies & Tracking Technologies

Lytride uses cookies, web beacons, and analytics tools (e.g., Google Analytics) to understand usage patterns and improve performance. You can disable cookies through your browser settings, but some site functions may be affected.

6️⃣ Data Retention

We retain data only as long as necessary to fulfill business purposes or comply with legal obligations. GPS and ad performance data may be retained for up to 12 months for reporting and analytics.

7️⃣ Your Rights

Depending on your jurisdiction (e.g., CCPA or GDPR), you may have the right to:

  • Access and receive a copy of your data
  • Request correction or deletion
  • Opt out of data sharing or targeted advertising
  • Withdraw consent at any time

Requests can be made by emailing privacy@lytride.com.

8️⃣ Data Security

We use SSL encryption, secure servers, and access control protocols to protect your data. While we take all reasonable precautions, no system is 100% secure.

9️⃣ Children's Privacy

Lytride does not knowingly collect personal data from individuals under 16 years of age. If we become aware of such collection, we will delete it immediately.

🔟 International Data Transfers

Your information may be transferred and processed outside your country of residence (e.g., in the U.S.) under strict security measures.

1️⃣1️⃣ Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted with a new effective date. Material updates will be notified via email or dashboard alerts.

1️⃣2️⃣ Contact Us

For privacy-related questions, please contact:

📧 privacy@lytride.com

📍 Lytride Technologies, Inc.
1282 Newbury Rd, Newbury Park, CA, 91320